When visitors enter your facility, the first thing they see is the lobby. The old saying, “first impressions are golden” applies to this situation. Since this is the first impression for your customers and visitors, it’s important that the lobby represents your brand in a positive manner. We outline several tips that can ensure customers will have a favorable, lasting impression of your business as soon as they walk through the front door.
Add a Custom Logoed Commercial Mat
Custom logoed commercial mats are an excellent way to promote your brand as soon as customers arrive to your business. You can choose from various colors, shapes, and sizes depending upon your preferences. Not only do these mats add some vibrancy and customization to your lobby, they also improve the appearance of your facility, keeping the dirt, dust, and grime outside. Additionally, these mats will safeguard the lobby flooring, keeping the area pristine for years to come.
Incorporating bright, vibrant colors into your lobby will separate your company from the competition. You should choose a color that best represents your organizational culture. Colors, more often than not, infuse a certain mood or attitude into a space. Here is the meaning or mood behind each color choice:
- Orange: Encourages creativity & endurance
- Blue: Calming nature & sense of trust
- Red: Passion & physical activity
- Yellow: Invokes a sense of optimism
- Green: Inspires creative thinking
Make Visitors Feel at Home
Customers, aside from staff, are the most important and vital aspect of any business. Make them feel welcomed and relaxed as soon as they arrive. Providing comfortable and durable furniture will make a lasting impression. Add complimentary water, coffee, and snacks to bring the comforts of home to your business.
Bring magazines and books into the space to keep visitors entertained while waiting for their appointment or to be serviced.
Looking to give your lobby a little TLC? Our CAD/Space Planning design experts can help transform any space!